Ops lead, US electronics reseller
Scaled from 500 → 4,000 daily orders
“Our spreadsheets used to break every Black Friday. With TrueCell we closed the quarter with record volume and zero oversells.”
+21% blended margin
–32% time picking orders
Trusted by high-volume device resellers
New: Demand-aware purchasing
Sell more devices.
Think fewer spreadsheets.
TrueCell is the command center for iPhones, MacBooks, accessories and more—forecast demand, sync every marketplace, reconcile every SKU and close each day with a clean ledger.
Inventory accuracy
99.7 %
+2.3 pts after switching
Time to reconcile
14 min/day
8 hrs saved weekly
Channels synced
14 active
Amazon
eBay
Back Market
Instant scenario switch
Flip between consumer and wholesale views to preview your stack.
Next 30 days
$1.9M
+18.2% vs. last 30
Aging stock
271 units
Recommendation: bundle
Margin impact
+4.3 pts
After automation
Live operations
Today at a glance
Realtime
B2C
Order activity
94%
fulfilled
Sales orders
342 orders
Purchase orders
128 orders
Today’s orders
SLA risk
iPhone 15 Pro
Graphite • 256GB
128 orders
Back Market, Amazon
MacBook Air M3
13" • 16GB
74 orders
Wholesale, D2C
USB‑C Chargers
20W • Mixed
331 units
Low stock forecast
9 marketplaces synced
4 accounting tools
6 internal workflows live
Marketplace sync status
Live
A
Amazon
2,341 SKUs
E
eBay
1,892 SKUs
B
Back Market
1,567 SKUs
Last sync
2 seconds ago
AI risk detection
ML Active
No oversell risk
All channels within safety margin
Price anomaly detected
iPhone 14 Pro • 3 listings
Fraud prevention score
98.2%
Revenue optimization
Auto-pilot
Projected monthly impact
+12.4%
+$1.1M
From automated pricing & routing
Dynamic pricing
1,247 SKUs
Smart routing
892 orders
Inventory rebalancing
34 actions
Live Dashboard Preview
Your command center,
beautifully simple.
Real-time inventory insights, intelligent forecasting, and automated workflows—all in one elegant interface.
app.truecell.io/inventory
Live
Total Inventory
12,847
+12.5%
vs last week
In Transit
2,341
342 arriving today
Avg. Margin
24.8%
+2.3pts
this month
Alerts
7
3 critical
need attention
Top Products
| Product | Stock | Velocity | Status |
|---|---|---|---|
|
📱
iPhone 15 Pro Max
Natural Titanium • 256GB
|
847 units |
|
In Stock |
|
💻
MacBook Air M3
Midnight • 16GB • 512GB
|
234 units |
|
Low Stock |
|
⌚
Apple Watch Series 9
Starlight • 45mm • GPS
|
412 units |
|
In Stock |
Quick Actions
Recent Activity
Order #8472 shipped
2 minutes ago
342 units received
18 minutes ago
Low stock alert
1 hour ago
All systems operational
Total Stock
12,847
+12.5%
In Transit
2,341
342 today
Top Products
📱
iPhone 15 Pro Max
847 units • High velocity
💻
MacBook Air M3
234 units • Med velocity
⌚
Apple Watch S9
412 units • Low velocity
Recent Activity
Order #8472 shipped
2 minutes ago
342 units received
18 minutes ago
Everything your inventory touches, orchestrated.
One platform for diagnostics, grading, purchasing, pricing and shipping—woven together with programmable logic instead of fragile spreadsheets.
SOC2 ready
Built for 20k+ daily orders
Inventory brain
Rules engineTrueCell Core
Routing • Rules • Forecast
Listing • Pricing • Allocation • Replenish
Tap a module to see what each one optimizes.
Inventory brain plugs into your diagnostics, trade-in, marketplaces, and accounting stack – it decides where every unit should go, not your channels.
One-click workflows
Toggle to preview automation impact.Auto‑relist refurbished
When graded “A”, publish across marketplaces.
Intelligent order routing
Ship from the fastest, not closest, warehouse.
Aging stock liquidation
Auto-bundle devices >60 days.
Simulation
+12.8% projected profitToggle flows above to see portfolio impact. Changes are sandboxed until you publish to production.
Daily sell-through
Engineering‑ready APIs
Webhooks, idempotent writes, test sandboxes.
Plugs into what you already use.
Connect diagnostics, logistics, accounting and the marketplaces where you sell. TrueCell keeps every SKU and serial synchronized without over‑selling.
45+ native integrations
Custom via webhook
Marketplaces
Amazon
eBay
Back Market
Swappa
Shopify
WooCommerce
Logistics
ShipStation
Shippo
EasyPost
3PL & custom WMS
Finance & BI
QuickBooks
Xero
NetSuite
Snowflake
Teams move faster on TrueCell.
From regional refurbishers to enterprise remarketers, TrueCell becomes the nervous system that connects ops, finance, sales and engineering.
CFO, European device wholesaler
Multi‑entity reporting in hours
“Our ERP stayed, but TrueCell finally gave us real‑time unit economics across every marketplace and warehouse.”
–10 days cash conversion cycle
99.8% reconciliation match rate
Head of engineering, refurb brand
Replaced custom internal tools
“We kept our autonomy with webhooks and an excellent API. Ops gets a polished UI, engineering gets a clean surface area.”
–70% internal tooling
+99.9% uptime
Aligned with your margin, not your seats.
Pricing is based on processed GMV and automation usage—not rows in a spreadsheet. Start with a focused pilot and expand as you see impact.
White‑glove onboarding
Pilot
For teams validating fit across a few channels.
$100 /month
- Up to $750k monthly GMV
- 3 marketplaces + 1 warehouse
- Slack support
Growth
Most popularEverything you need to centralize operations.
$250 /month
- Up to $4M monthly GMV
- Unlimited marketplaces & warehouses
- Dedicated implementation squad
- Priority roadmap access
Enterprise
For global networks, OEM partners and multi‑brand groups.
Talk to us
- Multi‑entity, multi‑currency & custom rules
- SOC2, SSO, audit logs & custom SLAs
- 24/7 support & on‑site workshops
See your inventory in TrueCell.
Share a sample exports of your current listings and warehouse files. We’ll plug them into a private sandbox and walk your team through opportunities to automate.
- 45‑minute live session with product & solutions engineers
- Custom simulation of demand, pricing and routing
- No obligation, keep the recommendations